Case: ROCA Industry

Values in this solution

• From manual work to an automated quotation in under an hour
• Publicly available sales configurator
• Integration with e-commerce
• 2D drawings are created

About ROCA Industry

The challenge

ROCA Industry's products are used in projects where every solution is unique. Dimensions, glass, profiles, colours and fittings vary with the customer's needs.

Previously this meant a heavy manual process where every quotation had to be calculated from scratch. Drawings were produced separately and the work could take up to two days per project.

The solution

Together with KonfigDesign, ROCA Industry developed a web-based product configurator where both salespeople and customers can configure solutions directly in the browser.

The system automatically handles all technical dependencies and ensures the right components are selected based on the user's choices. The user can:

• Enter measurements and dimensions
• Choose glass size and thickness
• Decide profiles and fittings
• Set colours via RAL codes
• Choose door type (single, double, sliding)
• Get the price directly when logged in

Results

Implementing the configurator has had a direct impact on ROCA Industry's workflow and efficiency.

“Work that previously could take two days, we can do today in about an hour.”

• From 2 days → about 1 hour per quotation
• Automatic drawings and quotation documents
• Reduced risk of errors and misunderstandings
• Faster decision-making at the customer

Two product areas — the same principle

• Glass solutions

  The configurator handles dimensions, glass size and thickness, profiles, fittings, RAL colours and door types. Drawings and quotation documents are generated from the user's choices.

• Wiper systems

  ROCA Industry also develops and manufactures wiper solutions. The separate 3D demonstration above shows how a configured variant can be visualised directly in the interface.

From idea to business value

• The customer at the centre

  The configurator has moved parts of the process closer to the customer. Today customers can configure solutions themselves, whenever it suits them, and send in finished documentation directly via the web.

  This frees up time for ROCA Industry to focus on advice, relationships and business development.

• Part of the sales work

  The configurator has become a central tool in ROCA Industry's sales. It makes it easier to show the product's flexibility and build trust in the dialogue with the customer.

  It has also contributed to new partnerships and expansion in several markets.

• Working with KonfigDesign

  The project was carried out in close dialogue between ROCA Industry and KonfigDesign. “They listen, and the communication works very well.”

  KonfigDesign managed to model a complex product structure into a user-friendly system.

• A business-critical tool

  What started as an idea to structure products and streamline the quotation process has today become a business-critical tool.

  The customer wants to know what it costs and how quickly they can get it — and ROCA Industry can now deliver that immediately.